Hi! I’m Vivian.

I’m glad you’re here.

About Me

SOCIALMEDIA

DIGITAL

CONTENT

COPYWRITING

SOCIALMEDIA DIGITAL CONTENT COPYWRITING

Your Favorite Marketing Girlie

I’m a creative with a background in marketing and analytics. I’ve previously worked in Marketing at Delta Air Lines and Inspire Brands focusing on brand, copywriting, and email marketing. From “9 to 5” I work as a marketing analyst in e-commerce at The Home Depot, but from “5 to 9” I create content on TikTok (@vivianshin) and YouTube (@vlogsbyvivi17) focusing on skincare, life in Atlanta, and travel. I’m interested in a variety of industries focused on creative marketing strategy and marketing analytics. If it seems like a good fit, contact me!

  • Netflix Social Media Plan

    I identified social media trends with specialized ideas to promote Netflix’s titles. I also created a pitch package outlining a plan on how to market “Sex Education” - one of their hit TV series - using big ideas, social media and existing talent.

    Click Here
  • Hero Cosmetics

    Hero Cosmetics

    I created a marketing pitch for Hero Cosmetics that outlined a proposal with social media and events on college campus.

    Click Here

  • SITM Mentorship Program

    I created a marketing strategy for Fifty Fifty - a korean pop group - that outlined a hypothetical campaign for a new single release. The campaign includes social media challenges, fan activations, and digital marketing initiatives.

    Click Here

  • Stationhead x The Movement Consulting Project

    I consulted with a reggae band The Movement to create a digital marketing campaign to increase their fanbase on Stationhead - the radio streaming platform.

    Click Here

  • BWW Consulting Project

    I analyzed survey results and consumer data to identify Buffalo Wild Wing’s brand positioning and how to appeal to their 80/20 target market.

    Click Here